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Are you a visual learner? Then the d'Alzon library YouTube Channel is for you! Our channel features short instructional videos that can show you how to do everything from locating business case studies to using key databases such as Business Source Premier.

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Schedule an individual consultation with a research librarian through this link. A librarian is happy to help you at any point in the research process, from helping you develop a topic for your project, to finding information, to helping with citations. Zoom or in-person available.

Other Useful Research Guides

Below is a list of related research guides:

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Professional Assocations

The American Association of Advertising Agencies
The 4A's is a membership organization that includes local chapter events, webinars, research, podcast, networking opportunities, and professional communities. The 'Thought Leadership' tab contains a handful of free resources that include white papers and recordings.
American Marketing Association
The AMA is an membership-based nonprofit that offers continuing educational opportunities, early job access, webinars, networking opportunities, and events. There are freely accessible articles in the 'Marketing News' section in the 'Publications' tab.
Mobile Marketing Association
The MMA is a nonprofit organization that is global in scope and offers its members networking events, research, education webinars, and the opportunity to join different think tanks.

General Web Resources

Investopedia: Market News
Though focused on the stock market and aspects of personal finance, this section of the Investopedia website features news on global markets and individual companies. Investopedia is staffed by experts in the fields of finance and journalism.
Working Knowledge at Harvard
This is an open repository of articles and other media from academics, practitioners, among others. Search for specific content on marketing by selecting the magnifying glass and using those terms.